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The World of Big Data *NEW*

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Technology is making it possible for businesses to understand more about their business than ever before, and companies are leveraging this knowledge to operate more profitably. In addition, enterprise growth and success is based on the ability for a business to identify markets for their products and to meet those market needs at the right time and the right way. “When the need is needed” requires research and analysis of information so that products can be created, validated, and placed in the market at the time when the market WILL need the product. Analyzing information from myriad sources to find these golden nuggets is what Big Data is all about. B2B teams need to understand the nuances of these new technologies becoming available to enterprises from IT and communication service providers in order to position and maintain beneficial customer relationships in this new world.

Learning Objectives

After completing this course, the learner will be able to:
• Engage more comfortably in discussions around Big Data
• Clearly articulate the foundational Big Data concepts and value
• Explain the role of Hadoop at a high level
• Confidently describe the use of current tools to store and process data to derive accurate decisions or to support new strategies
• Highlight several challenges associated with big data
• Give examples demonstrating how Big Data can leverage cloud, wireless, and the Internet of Things to provide value

Intended Audience

This solution is designed for executives and B2B account teams; it can also serve as an introduction to Big Data for sales engineers and architects new to the domain.

Course Length

0.5 day

Course Outlines / Knowledge Knuggets

1. Enterprise Trends
1.1. Breadth of data – Yesterday, today, and tomorrow
1.2. Big Data defined
1.3. The Three V’s (Volume, Variety, and Velocity)
1.4. Sources of information
1.5. Deriving value – the fourth V

2. Big Data Technologies
2.1. Structured databases
2.2. Cloud Computing
2.3. Hadoop: What and why?
2.4. Exercise

3. Analysis or Analytics
3.1. Visualization
3.2. Machine learning
3.3. Creating action

4. Case Studies – The Fourth V


- Self-paced, animated, and interactive

- $150/each course for 6 month license

- Immediate online access upon purchase

- Flexible way to take training at any hour

- Online training transcript available

- Electronic certificates at completion

- Full list of courses at


For any additional questions,
please contact Mr. Rod Marckese
at +1-972-664-0727 x246 or

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