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Technology Trends for Business II (2015) *NEW*

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Technology continues to change our world at an alarming pace, and business people in the midst of this transformation are finding it difficult to keep up. As a result, they are often reluctant to engage in technology-related conversations, especially with customers, and are not able to fully explore the opportunities. The Technology Trends for Business series helps those in business-related roles (executives, B2B sales, marketing) understand important technology trends at an acumen level: the what’s and the why’s behind the technology, without too much of the how’s. Where Technology Trends for Business I highlighted trends like Mobility (4G LTE), IP Connectivity, Cloud Computing, and the Internet of Things, Technology Trends for Business II covers a new set of important trends.

Learning Objectives

After completing this course, the student will be able to:
• Describe what is meant by the phrase ‘Software is the Brand’
• Define APIs and explain their value and use in the industry
• Summarize the impact data science, analytics and visualization can have on business and give a concrete example
• Describe Hadoop and its role in Big Data
• Sketch and describe a picture of the current video provider options and the benefits and challenges of the OTT approach
• Explain the role and benefits of a Content Delivery Network
• Describe at a high level the network transformation for Communication Service Providers that will occur over the coming years
• Describe SDN and NFV and their role in Network Transformation
• Explain recent changes in the 4G LTE ecosystem

Intended Audience

This tailored course is designed for those in executive, marketing, or B2B sales roles who need to better understand industry trends at a business level.

Suggested Prerequisites

• Technology Trends for Business I (Instructor Led)

Course Length

2 days

Course Outlines / Knowledge Knuggets

1. A World of Software
1.1. The increasing role of software
1.2. Converting services to platforms
1.3. Software development foundations
1.4. Agile development
1.5. Application programming interfaces
1.5.1. Scope
1.5.2. REST and SOAP
1.6. Industry examples
1.7. DevOps

2. Big Data
2.1. The three Vs of Big Data
2.2. Data science, analytics, and visualization
2.3. Hadoop
2.4. Big Data and wireless
2.5. Location technologies
2.6. Big Data and advertising
2.7. Big Data and privacy
2.8. Example: Big Data applied

3. Update: Technology Trends for Business I
3.1. 4G LTE
3.2. IP connectivity
3.3. Cloud Computing
3.4. Security
3.5. The Internet of Things

4. IP Video
4.1. OTT revisited
4.2. The IP video landscape
4.3. IP video challenges
4.4. Quality
4.5. Content delivery networks

5. Communications Service Provider (CSP) Network Transformation
5.1. Software-Defined Networking
5.2. Network Functions Virtualization
5.3. Benefits and challenges
5.4. Implications for CSPs


- Self-paced, animated, and interactive

- $150/each course for 6 month license

- Immediate online access upon purchase

- Flexible way to take training at any hour

- Online training transcript available

- Electronic certificates at completion

- Full list of courses at


For any additional questions,
please contact Mr. Rod Marckese
at +1-972-664-0727 x246 or

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